Guest Host Lou Diamond Interviews Host Eddie Turner
Celebrating 100 Episodes!

Episode Summary
I’m excited about the 100th episode of the Keep Leading!® podcast! Guest Host Lou Diamond interviewed me on Keep Leading LIVE!™ for this milestone episode. Listen in as I share the incredible journey from 1-100!

Keep Leading LIVE!™ (38 Minutes)



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Guest Host Bio
Lou Diamond is an energetic, humorous, and inspirational speaker, business development strategist, and performance mentor. For over 25 years, he has delivered winning tactics that have increased the results of leading performers from companies all over the world.

He is the CEO of THRIVE, a company focused on helping brands become even more impressive through the power of connecting.

When he isn’t speaking or working on his top-rated Thrive LOUD podcast, he is watching his kids grow up too fast, obsessing over how bad his sports teams are, listening to country music…and playing some ‘not-so-great’ golf.

If you or your organization are trying to find the right way to make the connections essential to achieve your business goals, Lou Diamond is the man to help you make it happen.

Websites
thriveloud.com

LinkedIn
https://www.linkedin.com/in/thriveloud/

Host Bio
Eddie Turner is an in-demand expert. He works as an executive and leadership coach for seasoned and emerging leaders. Eddie delivers keynote speeches and facilitates learning delivery and executive strategy sessions.

Eddie is a Certified Speaking Professional™ (CSP®), a certified trainer, and a master facilitator. He is a facilitator for Harvard Business Publishing and the ATD Knowledge Management and Coaching Certificate programs.

Eddie is also one of 60 contributing subject matter experts to the Talent Development Body of Knowledge—The Definitive Resource for the Talent Development Profession by the Association for Talent Development.

Eddie is the author of the international best-selling book, 140 Simple Messages to Guide Emerging Leaders. He is a C-Suite Network Advisor and Thought Council Member. Eddie is also a C-Suite Radio Host and a national media commentator.

Eddie is an International Certified Coach, an Affiliate Coach with the Institute of Coaching part of McLean/Harvard Medical School, a Professional Certified Coach (PCC) coach with the International Coach Federation, and an official ICF Mentor Coach. Of the more than 37,000 ICF members in 143 countries, Eddie Turner was selected as a 2020 ICF Coach of the Week. Eddie is one of Marshall Goldsmith’s 100 Coaches and is the host of the Keep Leading!® podcast, which earned Apple Podcasts coveted New & Noteworthy designation.

Contact Eddie Turner to work with your leaders to “Accelerate Performance and Drive Impact!”®

Website
www.eddieturnerllc.com

LinkedIn
https://www.linkedin.com/in/eddieturner

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Full Episode Transcripts and Detailed Guest Information
www.KeepLeadingPodcast.com

Keep Leading LIVE (Live Recordings of the Keep Leading!® Podcast)
www.KeepLeadingLive.com

Transcript

Lou Diamond:
Welcome, everyone, to a special episode of Keep Leading LIVE™ and the Keep Leading!® Podcast, part of the C-Suite Radio Network, dedicated to leadership development and leadership insights. My name is Lou Diamond. Don’t change your channel and don’t worry, you’re in the right place because I’m your guest host for this very special program as this show marks the 100th episode of the Keep Leading!® Podcast. In honor of this historic and momentous occasion, we flip the script and turn the tables of this normal flow of this program because today you the listeners and the viewers on LinkedIn, Facebook, and YouTube get a chance to hear from an incredibly important and wonderful individual on this planet. He’s passionate about leadership. He believes good leadership can transform businesses, communities, and the world. Keep Leading listeners, I bring you The Leadership Excelerator® and the host of the Keep Leading!® Podcast, Mr. Eddie Turner.
Eddie Turner:
Lou, thank you very much. I knew I picked the right man for the job.
Lou Diamond:
So, I am so glad to be here today for many reasons. One is that as a podcast host, I get to have my own forum but the opportunity to flip the script and host someone else who I admire, respect and someone who really has taken this platform, made it his own, and has elevated it and brought you some of the most unbelievable leaders, which we’ll address in a minute, some of the people have been on this program, to new heights to reach a huge milestone because, trust me, you must appreciate the milestones, great leaders do that, and a hundred episodes, Eddie Turner, you should be so proud of what you’ve accomplished just to date and I can’t wait to dig in deep with you and get you on the other side of the microphone for a change. Are you excited about this milestone you’ve reached?
Eddie Turner:
Absolutely, Lou. And that’s why I wanted to bring in someone else, Lou Diamond, the golden voice, the Diamond voice, because this is a time for me just to kind of sit back and reflect. And if I am doing the talking and doing everything, especially for the live show as we’re doing this, it’s not as easy for me to be in reflective mode. And so, I’m looking forward to this conversation with you and other folks who are joining us. As a matter of fact, before I tell you what I was going to say next, let me share that my friends Eduardo is joining all the way from Argentina.
Lou Diamond:
Eduardo Ricciary.
Eduardo Ricciary:
Hello from Argentina. Excellent. Look at what you’ve got, friends.
Eddie Turner:

I love this guy. He’s amazing. He and I used to work together. It’s been seven, eight years now since he and I worked together but a great guy. Thank you for tuning in all the way from Argentina, Eduardo.And then Dr. James who was actually a guest, I won’t try to remember which number she was, but she and I studied at Harvard together and she was a guest on the show probably somewhere in the 40s or 50-episode range.

Lou Diamond:
The listeners need to know this and the viewers as well. I just wanted to give a quick snapshot of these hundred episodes just to give a list. This is just a spattering of the people that have been on this program. Jeffrey Hayzlett, Connie Fife, Phil M. Jones, Tony Chatman, Dr. Laura Sicola, Simon T. Bailey, Joel Block, Marcia Reynolds, Julia Lewis, Dr. Marshall Goldsmith, Lenora Billings-Harris, JJ Ramberg, Beth Polish, Karl Mecklenburg, both Karen Jacobsens, the doctor and the GPS girl, Shae Brown, Alain Hunkins, Ramon Ray and tens of dozens of others have been on this program. These are some of the best speakers, leaders, coaches, developers out there and you have had a chance to sit on the other side and absorb some of their brilliance and share their brilliance with the world. First of all, even hearing all these things has been amazing.
Eddie Turner:
In fact, this year April was the one-year anniversary of the show. So, I did a special episode, number 60, in April to celebrate the one year and I tried to figure out what 10 people can I highlight. And that’s hard, as you know, because you’ve got a great show, right? By the way, you didn’t mention guest number one. So, I was trying to figure out “Which 10 do I feature?” So, I picked here for the first 60 and then it was hard, again, when I was thinking about, this is 40 episodes that we’re going to, right? Number 94 drops this week. And in fact, early access is available on the Keep Leading!® Podcast website KeepLeadingPodcast.com but the other six are going to trickle out. So, I was trying to figure out “What 10 of the 40 do I highlight?” Is it those names that you said or is it the number one CEO coach, Mark Thompson, the number one startup coach, Alyssa Cohn, is it New York Times bestselling author Chester Elton, the Apostle of Appreciation and the Guru of Gratitude? I was going through my list and I’m like “I don’t know which folks to pull out. There’s just so many people but, as you said, many of them have come from the speaking community or the Marshall Goldsmith 100 Coaches community, a group that I’m so excited to be a part of. So, just some of the best of the best, for sure.
Lou Diamond:
I look at it this way, Eddie, and I’ll get to this towards the end of this conversation. You have a persona, I always joke that you’re like … for those who’ve ever had the opportunity to meet Eddie Turner in person, we’re talking about an individual who is as likable … He’s the big teddy bear. He is the big teddy bear. I mean, I get to him and I feel like I’m getting engulfed whenever I see him and I can’t wait till we get to a world of lack of virtual hugs, we can actually do a nice bro hug and say hello to one another.
Eddie Turner:
The good old days.
Lou Diamond:
But there’s a reason that 99, 100 some odd people have been on this program and that is because any one of these people will step up to connect with you because you’ve done something on this program that I think I want to start our conversation and our questions which I think is just spectacular and that is that you have found how important leadership is to the world, not just a business or a community but literally to changing the world and you wanted to highlight that. So, before you had one of your best episodes of your entire 100, which would be your first, obviously, because I was fortunate enough to be in that spot and I’m honored to be here today, I wanted to ask the question when you came up with the concept of Keep Leading!®, did you have this vision that you would have the ability to tap into such great people. Was that what it was from the very beginning that you knew a lot of people and wanted to bring those folks to your listeners and to an audience?
Eddie Turner:
Oh, absolutely. I started thinking about all the people that I’ve been blessed to meet and develop relationships with. And some, obviously, I know better than others but just the fact that we’ve had that chance meeting or we’ve developed a bond and I’m thinking “I know some pretty awesome people and their views affect me,” all right? As Walter Brown once said you’re the sum of the five people that you associate with. So, I wanted other people to get a chance to know these people and to learn from them as well and I’m really passionate about leadership. I used to be an information technology professional. I revamped my entire career around this one word. And the biggest lesson I learned is, I always say it in the show, it’s not once leader, always a leader. You must continuously work on being a leader. And I don’t remember how I came up with it but one day I was just sitting down as we do when we’re brainstorming things and I’m like “You got to keep leading.” And then that’s how the show became Keep Leading!®.
Lou Diamond:
Let’s talk about sitting on the side of the microphone that I’m on now and that you’re on there. Can you share with the listeners some of the gifts you’ve had and learned in being a podcast host because not many people get to sit in this seat? And I, fortunately, host a bunch of programs and we’re not going to talk about those today because we’re here to talk about this experience that you have. Can you share with the listeners what it’s like to be on that side of the microphone each episode when you connect with these incredible people?
Eddie Turner:
Illuminating is probably the first word that comes to my mind. Illuminating. One of the biggest surprises, there were a couple things I anticipated would come from having a show, the one that I did not anticipate is how much I would learn. And I find myself quoting my guests all the time. And even if I give a presentation and people ask me a question, I will tell them about the guests I interviewed, point them to the show. And on my website, there’s always a listing of that person’s website and all their social media information, their books. It gives me a chance to continue to highlight these people I’m passionate about but I just have an encyclopedia of knowledge now, that part I didn’t count on.
Lou Diamond:
It’s one of the greatest secrets of all. It’s the best classroom I’ve ever gotten a chance to be on is to sit in this seat because …
Eddie Turner:
Really, it’s a classroom. I never thought about it like that.
Lou Diamond:
It is a classroom. I actually, at the end of any episode that I host on my program, I’ve listened to many of your episodes, and what I could tell you whether you’re a listener or whether even the guest that you’re featuring, there’s an engagement that’s happening with that host, your natural charisma is coming up but the questions that you’re asking and pulling from these great people is like the best bright light you can find for that day. I’ll actually find, I just listened, by the way, to the Ramon Ray episode because Ramon was a guest on my show and I love Ramon …
Eddie Turner:
Oh, he’s the best.
Lou Diamond:
And I was smiling at the end of the episode and I want to now flip this to you. At the end of each episode, do you feel almost like “It feels good. It’s got this energy” because I know you, I know when you’re like “Oh man, that was a good one.” Tell me about that vibe that you get after the show is over when you interview a guest. What do you feel, Eddie?
Eddie Turner:
That’s actually an interesting question, Lou. When the episode has concluded, there are some that you go “Wow! That was something special,” right? We think all the episodes are great but there are some that you’re left speechless. When I did the anniversary episode, there’s a couple that I highlighted that I just continue to say that about. I think all of them have been great but when you interview someone like Dave Sanderson, the last passenger off of the flight in the Miracle on the Hudson, I was trembling the entire interview just listening to him tell that story, right? John, I called him Father John, and so now his last name is escaping me, I can’t believe this, episode number 16.
Lou Diamond:
You remember the episode number but the name, it’s totally never going to hit you.
Eddie Turner:
Yes, I can’t believe I’m forgetting John’s name because he was someone who was like a father figure. And in the middle of the episode, I usually do the introductions and then go straight into it, in the middle of the episode, I asked him one question. He sent me into a completely different direction. And usually when that happens, you kind of want to bring it back this way. Some said “Eddie, go with him” and I went with him. And it was a lesson where I felt like I’m capturing history. When that was over, I felt like “Wow! I just opened an encyclopedia.” He was 80 years old. He’d never done a podcast before, hadn’t even listened to a podcast before and he was so excited to have done that with me and I was excited to do it with him. And he heard his episode and he died about six weeks later. And so, that was one that even when I think about it, it still gets me kind of choked up. John Lewis’ name is in my head because of the civil rights figure. I cannot believe I’m forgetting John’s name. It will come to me.
Lou Diamond:
This is what the listeners need to know. As a good host will now start talking …
Eddie Turner:
Perry. John Perry.
Lou Diamond:
John Perry, rest in peace.
Eddie Turner:
I think it’s number 16.
Lou Diamond:

Something that I noticed and I wanted to see if you have as well, when you start off a podcast program, you don’t know where it’s going to go, you don’t know if it’s going to be successful, if you’re going to enjoy it, if it fits into all the things that you do but this is literally custom tailored to what you do. I think the listeners who follow this program know this about Eddie. His passion for leadership comes out and that’s what makes the show so engaging.Now, while as guest number one on the program, you could tell it was an engaging conversation between the two of us. I listened to some of your later episodes, the spottier ones like a number 30, number 50, number 60 and most recently even 90s. Can you tell how much of a better interviewer you’ve become, Mr. Eddie Turner?

Eddie Turner:
I can. And thank you, Valerie. She was just chiming in about the story about John Perry.
Lou Diamond:
Hello, Valerie.
Eddie Turner:
I have found that doing the show, that’s another benefit, good point, that it carries over other to aspects of my life so much so sometimes I have to almost catch myself that I am not in interview mode in other areas but it does carry over, absolutely, because one of the things I do is I’m a moderator on panels. And so, obviously, by training and by profession I’m a coach. And so, I think that the coach is at the heart of everything. And to be able to do it real time in an interview fashion, it just definitely carries over.
Lou Diamond:
I would actually argue, it’s really funny, great coaches are great listeners. Great leaders are great listeners. And it’s kind of a rather ironic thing, I think, because your show is for the listeners to hear great lessons from amazing leaders out there. Yet, the one who’s benefiting the most ironically is you because you sit in that seat where you get to have access to these incredible leaders in this conversation and you get to listen and, as you just said so well, like you let the conversation go into the direction that that guest is taking it. And that’s what really great coaches do to explore new avenues so that the guests can learn something great or in this particular case your clients but the ones who benefit are the listeners because your content is incredible. And that’s what I will say as a listener of your program. You have done a great job of highlighting and getting the show and the platform up and running but when you get into it, when you’re in it, it’s a phenomenal listen because you’re really tapping into some brilliance that your guests have and I’ve noticed this. So, kudos to you from one podcaster to another. Your ability to unearth and draw this stuff out, I hope you’re able to appreciate that.
Eddie Turner:
Yeah, it’s been an amazing journey because, as you know, our friend Dory Clark says the average podcast lasts six to seven episodes or, I think, it was six months or twelve episodes, shorter, it’s short but I thought it was like six months or 12 episodes is the length of the podcast. And so, to reach this milestone has definitely been something that I’m really proud of. And so many people helped me to get here and you were part of that first group that I talked to and I took a little from you, I took a little from Jeff, a little from Julie, a lot of different folks who gave me ideas and then said “Okay, here’s the mash and here’s my version of that.” And it’s such a great honor to be a part of the C-Suite Radio family, of course, where we’ve gotten a lot of support and definitely appreciate that relationship and being with those folks but real quick, I want to just highlight a couple of the major things that have happened. Obviously, the launch. And then something very interesting happens during the launch and that is if you want to become an Amazon bestseller, we know how to get somebody on that list but to get on Apple’s New and Noteworthy list …
Lou Diamond:
You’re sealing my thunder, man!
Eddie Turner:
There’s no algorithm for that. So, hitting that and staying there for eight weeks was incredible. And then later on, of course, making it for the year but then when corona hit, I wasn’t sure, Lou, it’s like there’s this amazing doctor I listened to in our meetings with Dr. Marshall Goldsmith and Dr. Julie … I’m back with babes, that’s one of my Achille’s heels … Dr. Julie, and I use her products all the time but I’m forgetting her last name all of a sudden.
Lou Diamond:
We’ll just call her Dr. Julie for now.
Eddie Turner:
Dr. Julie and I wanted to get her on my show. And so, to get her on the show, as you know, I’m now at a point where my I’m booked out three or four months when I record them. And so, I said “How can I get her on immediately?” because the thing she’s talking about, listeners need to know. And so, that gave birth to the live show that we’re doing right now. So, Keep Leading LIVE™ was born in May as a result of trying to get her information out there. So, now we take these live episodes and we convert them later on to regular audio episodes because 20% of the people listen to this show on their Apple Watch is what the analytics are showing me.
Lou Diamond:
Wow!
Eddie Turner:
I don’t listen to myself when I’m running but other people are. So, I’m excited about that.
Lou Diamond:
This is what I’ll tell the listeners should know this as it relates to the behind the scenes of podcasting. People have no idea that it isn’t just about recording an episode. And I’m sure you’ve learned this from putting together the music, the sponsorship video for those that saw this ahead of time. You have sponsors and promotions which I’m going to give them a plug to in about a minute here to do a really good job as a guest host, those that are helping to promote, bring awareness. You’ve got a time window, that the show’s got to work under a certain timeline. So, what people don’t understand about great podcast programs that have lasted 100 some odd episodes and then some are they’ve figured out a formula of great guests, great content but there is so much work behind it. And my question to you as the guest here, Eddie, would you have ever imagined there’s this much work to put together a podcast show?
Eddie Turner:

No, that’s the other big surprise. We’re in 80 countries now, we’re doing a show every week but I had no idea how much work is involved if you want to do it right.Someone else who I worked with years ago is chiming again. Pablo! Hello, sir!

Lou Diamond:
They’re chanting “Eddie! Eddie! Eddie!” I like that.
Eddie Turner:
I didn’t notice that. Yeah, I just noticed that. Yeah, you’re right. I see the one two three exclamation marks. Pablo is a great guy. He is one of our oil industry leaders here in the Greater Houston area.
Lou Diamond:
Excellent. Hold on, if it’s all right with you because it’s your show but I’m taking over the range here. Can I give a note to our sponsor here?
Eddie Turner:
Yes, these people help me keep going and keep leading. So, please, give a shout out to my sponsors. First of all, this is a chance for them to have a professional orator do the reading. So, I’m going to step out of the way.
Lou Diamond:

I’ll do this one. This is for the Grand Heron International. The key to sustainable leadership lies in the ability to thrive during uncertainty, ambiguity, and change. Grand Heron International brings you the Coaching Assistance Program, giving your employees on-demand coaching to manage through a challenging situation and arrive at a solution. Visit GrandHeronInternational.ca/Podcast to learn more.With that, we have other sponsors. Hold on one second. I’m going to go read this one because you gave me the list of this thing. And should I read all of them?

Eddie Turner:
Yes, absolutely.
Lou Diamond:
Because you’ve got a bunch of them here. And he wanted to read? He’s going to get a read.
Eddie Turner:
They all have paid.
Lou Diamond:

They all have paid. They’re following from the American Express, StandForSmall.com, Microsoft, Goldman Sachs, LaunchWithGS.com, AT&T, Progressive, Wal-Mart, Kroger, TIAA, Dropbox, 4X, Marriott from Marriott Boundless Card, C-Suite Radio, and the C-Suite Network, turning up the volume on business and, obviously, as you all know here, the Keep Leading!® Podcast which is what this program is about. Thank you for all your sponsors, all your folks there.Now, let’s get back to our interview here with the host of the Keep Leading!® Podcast, Eddie Turner.

Eddie Turner:
And we want to thank Sunday for chiming in as well. Thanks for the job you did on that, Lou.
Lou Diamond:

Yes, excellent. And as you can tell for those looking out here, the podcast has evolved. You mentioned it that now here we’re doing a live feed on LinkedIn, Facebook, YouTube, it’s everywhere. Hold on. We have sponsors interacting with this. Everyone wishing you a happy 100, Eddie.I have my own messages of people who sent this from my own feed here. You have thank you’s from Drew Tarvin, Jill Schiffelbein, Phil M. Jones, Sylvie De Giusto, Tammy and Corey. All send their best congratulations here on your 100.

Eddie Turner:
Those are all people who I absolutely love.
Lou Diamond:

This is actually one of the biggest challenges that great content creators have. And I think this is something you need to now understand. When you get to 100 episodes, Eddie, because this is a rare audience you’re in here, 100 episodes means that you’ve got something that is working great, has moved on and obviously you already mentioned this, you’ve got a queue for three months out for other guests that are coming on.Let’s do what I do on my program right now because this will be fun. Can you share what’s coming up for Keep Leading!® Podcast and Keep Leading LIVE™ down the road? Not new guests but other ideas because I know you, Eddie, I know that there’s more to this, there’s other things coming up on the horizon as you’re trying to think on the fly here. What other things are coming on the program on your platform so we can share that right now?

Eddie Turner:
Well, this is one of the. I’m always innovating and trying different things and experimenting. So, having a guest host. And you and I did not prepare, people may not know that, you and I have not talked, I sent you a text, I said “Would you host the show?”, you said “Yes,” we did a graphic and here we are, right? So, unscripted. I wanted to be at the water cooler like you and I are catching up. So, this is one thing but here’s the other thing, Lou. I haven’t even told you this.
Lou Diamond:
This is why we asked the question.
Eddie Turner:
So, I normally am definitely ahead and you and I actually really scheduled this for next month, if I want this to come out as an audio episode, I need to do it now.
Lou Diamond:
Timing is always a challenge for anyone who wants to host a podcast program. Anyway, yes.
Eddie Turner:
They have the whole cue done for me but I realized this is the one that still needed to get done. So, this is going to be episode number 100 but right before this one, I just interviewed Bonnie Harvey and Michael Houlihan of Barefoot Wine.
Lou Diamond:
I love them.
Eddie Turner:
So, they’re coming out. We got that done. This is the last live show yeah and this is the last show that’ll be recorded for 90 days, okay? So, I’m taking off all of January because my wife and I are welcoming my first child. I feel like I’m too old for this, Lou. Your kids are grown. All my best friends, their kids are grown but I’m having my first child.
Lou Diamond:
This is the best news on the podcast. This is like a fresh release. At least to me, that’s big. Congratulations, by the way.
Eddie Turner:
So, I want to give that whole month of January to my daughter. So, January, there will be no episodes. You’ll probably see me dumping out a few of the older shows that I’ve run because they’re still evergreen, I love the content but new episodes will start back in February. There’ll be two episodes a month for all of 2021 as I won’t have the energy and bandwidth, so people tell me. It comes with being a new father. So, we’re just going to do two episodes a month. So, those episodes are all recorded. I’ll start back recording in March to go for the balance of the year but the episodes all the way through March are all recorded and can’t wait to share these folks with everybody.
Lou Diamond:
So, the advantage of having a professional podcast host, host your show is that one, you know that you’ll get the things that you had done, done in the time frame you need to. That’s what I would promise, Eddie, and make sure I deliver to all the listeners here but what Eddie doesn’t know is that I’m going to put him on his toes because he loves to be prepared for stuff but I just like throwing him off balance a little bit. So, we’re going to do something that we do on my show which you have never done even though you’ve been a guest, you’re guest number 154 on the Thrive Loud Podcast and that was over three years …
Eddie Turner:
Yeah, what number are you up to now, like 990?
Lou Diamond:
The Thrive Loud Podcast is well into the 500s. At the time of the airing of this, we’re probably at the 555th.
Eddie Turner:
That’s incredible. We have a triple nickel episode.
Lou Diamond:

That’s another podcast but we’re not here to do that. What we’re going to do here is, Eddie, we’re going to take you down fun street because I think your listeners really would find this valuable because these are things that are important to you and I will end my last bit of fun street on a signature question that you ask on your program.So, permission, Eddie Turner, to go down fun street with me on your program.

Eddie Turner:
Okay.
Lou Diamond:
Okay, a song that you love to hear that pumps you up or gets you motivated? Think of it like the speed round of Family Feud, the thing that comes to your head.
Eddie Turner:
The song that pumps me up doesn’t come to mind but I can tell you the song that always does it for me and puts me in my special place.
Lou Diamond:
Yes.
Eddie Turner:
One of the things you don’t know, I don’t think you know this is that you used to be a saxophonist.
Lou Diamond:
I did know that from Tony Chatman.
Eddie Turner:
We were hanging out at his house, yes.
Lou Diamond:
That’s right.
Eddie Turner:
Tony Chatman, another guest.
Lou Diamond:
Another guest. I wouldn’t leave Tony out. He’d be very mad.
Eddie Turner:
I love Tony. So, yes. And so, I used to do a lot of Kenny G music. So, whenever Going Home comes on, that’s my song. In fact, I was playing that for my wife on her belly. I don’t pull out my horn very much anymore but I pulled it out and it was amazing to have my daughter responding to that. Even she was telling me to shut up because she didn’t like it but she started kicking my wife.
Lou Diamond:
She was kicking to the beat. Let’s go with that. I think she’s going to be doing that.
Eddie Turner:
So, Kenny G, Going Home. That is my song that whenever I hear that song, everything’s going to be all right. It puts me in a different space.
Lou Diamond:
Okay, Eddie. So, a favorite food of yours that’s not a dessert.
Eddie Turner:
Oh, that’s easy. I’m from Chicago and I live in Texas now and I’d say that Texans don’t know what pizza tastes like. I am a pizza snob.
Lou Diamond:
Now, I’m a new yorker and you’re from Chicago.
Eddie Turner:
Oh, yeah, I fight with you guys about it all the time. No, it’s one type of pizza.
Lou Diamond:
Chicago style stays ahead.
Eddie Turner:
You guys fold and all that kind of, I argue with you guys about that all the time.
Lou Diamond:
Neither of us are fully Italian. So, we won’t be able to argue that way. A favorite dessert.
Eddie Turner:
That’s tougher. My wife says I haven’t met a dessert I don’t like. A favorite dessert, I’m going to say ice cream just to keep it simple.
Lou Diamond:
Okay. An activity you wish you did more of.
Eddie Turner:
Exercise.
Lou Diamond:
An activity you wish you did less of.
Eddie Turner:
Work.
Lou Diamond:
If you could snap your fingers, Eddie Turner, and go anywhere in the world, where are you?
Eddie Turner:
Borbor.
Lou Diamond:
Eddie, you’ve had over a hundred guests on the program to date. We know there’s some cued up here. You’ve had some unbelievable leaders out there and you asked each of those guests what their favorite leadership quote, favorite leadership lesson is. So, Eddie, is it fair to stay, at least at this point and 100 episodes in, do you, Eddie Turner, host of Keep Leading!® Podcast and Keep Leading LIVE™, have a favorite leadership quote or a leadership lesson that you would like to share with your listener?
Eddie Turner:
Oh, nice move. I see what you did there, Lou. Well, of course, right behind me is my book. So, most of my favorite quotes are in here. That’s why I wrote this because I quote a lot of people and my favorite quote, I would probably say, in this instance would be my last quote. Let me read my last quote which is, most of them are from other people but this one is mine, “Being an emergent leader does not mean you are not already a leader. You are a leader. You have potential for even greater leadership capacity. Keep developing. Keep growing. Keep emerging.” And now I add “Keep leading” because at the time I hadn’t made the show but, yeah, that was something that really meant a lot to me because so many people, if they don’t have a leadership title, feel they can’t lead. And it was a long time before I realized that my own journey to leadership that I had that capacity and I started leading and didn’t know how to necessarily define what I was doing but it was later on when I went to different programs and studied at different universities that I started to then have the academic language to use for how you do this. And so, that one means a lot to me.
Lou Diamond:
Eddie Turner, we are here 33 some odd minutes in. I did the average. This is about the average time of your episode. And I wanted, first of all, to do something that you should know. One, I am personally honored that you asked me to host this particular episode, get a chance to put you on the other side of the mic even though you tried to jump back over onto this side because I know that’s you. I think every listener to this episode, every viewer on LinkedIn, Facebook, and YouTube is thrilled that you’ve created this platform. It’s a gift that you’ve given to us. So, we thank you for it. Congratulations on 100 episodes and 100 more, 200 more, whatever number you want to keep going. Keep leading this podcast forward, my friend, because we love it.
Eddie Turner:

I appreciate that. And it just came back to me. I cannot leave out Dr. Julie Rosenberg. Dr. Julie Rosenberg, she is absolutely amazing and I want people to know about her because also, she was responsible for giving me a lot of tips for different exercises you need to do and different supplements to use during COVID to boost your own natural immunity. So, I want folks to check out her page on the Keep Leading!® Podcast website.And then also Sonya Ware who’s an amazing woman, one of our coaching leaders here in the Houston community. She is sending her hello to me and I appreciate her so much.

And from Northwestern University, Anne Marie.

Lou Diamond:
Anne-Marie, she was a guest on your show. Anne-Marie Heidingsfelder. Yes? No?
Eddie Turner:
No, Anne Marie is in our coaching community as well. I have to remember where everybody’s from and she’s from the east coast.
Lou Diamond:

Eddie, this is the problem that you have when you have 100 episodes. You’ve got too many guests, you have so many fans, you have so many people tapping in and people who are incredibly proud. And I just hope that you can appreciate these milestones, which I think you do. And if you ever want to just sit back and step back, you could say “Wow! I got Lou Diamond to host my 100th episode. It must be a big deal.”I also want to let you know that I don’t usually get dressed up that much anymore because, like many of us, we don’t have to go out too much. I put on the dates for you. I saw 100. I was going to even put a party hat on.

Eddie Turner:
I appreciate that, Lou. You look good, man. You look good.
Lou Diamond:
I have to keep up with you, man. I may lead you in podcast episode host but as it relates to looking good, Eddie Turner owns that. And Eddie Turner, soon to be papa Turner. I like that. Can I call you papa? Because that’s exciting news and seriously, you enjoy every minute of that, enjoy that bit of joy. I’m glad you’re taking time off to be the dad that you want to be in that moment. And trust me, maybe you could pass the baton when you get to episode 1000th off to the little one and make them do voiceovers. Just to let you know, some of my kids have done voiceovers for my shows, if you listen really carefully. It’s an opportunity.
Eddie Turner:
See? That’s the advantage of having gotten your children of age and you can do those things. I’m just starting this. I’m going to be trying to figure everything out. I saw someone the other day. I’ve never felt more incompetent in my life. So, I’m like trying to figure stuff out.
Lou Diamond:
You just wait. You just wait.
Eddie Turner:
My wife has been reading books and watching videos and she’s like “No, we got to do this now because you can’t do classes right now with COVID, right? Well, you can do on zoom but not quite the same. So, we’re doing all these little things to get ready but looking forward to really seeing if I can keep leading as a parent.
Lou Diamond:
Well, we know you will. And, I think, my heart and all the listeners and viewers out there, congratulations, continued success on Keep Leading!® Podcast and Keep Leading LIVE™ and this great platform that you put together. It’s inspirational, it’s motivational and it is truly what you are all about. and I know that all the listeners out there will continue to listen for the next several hundred episodes more to great content that you put forward. So, thank you, Mr. Eddie Turner.
Eddie Turner:
And thank you, Lou.
Lou Diamond:
And hold on, I’m going to sign off your show. Remember that leadership is an activity. It’s action. We must be a leader at our core. So, whatever you do … Eddie, take us out here … keep leading.
Eddie Turner:

Always keep bleeding.Thanks everybody. Thanks, Lou. You’re the best.

And as we conclude, Marianne Shank, thank you for saying all the way from … I always butcher it. I always want to say Sweden. It’s not Sweden.

Lou Diamond:
Norway?
Eddie Turner:
Not Norway.
Lou Diamond:
Denmark?
Eddie Turner:
It’s Switzerland. I do that every time.
Lou Diamond:
It’s all beautiful people.
Eddie Turner:
She’s supporting me in every show when I do the live ones. Thank you, Marianne. I owe you. Thank you.
Lou Diamond:
Great. Got them coming in from all different forums. They came in from Facebook, from LinkedIn, from YouTube. You’re a man of many platforms. Look at you. It’s excellent.
Eddie Turner:
All right, we’ll sign it off. Thanks so much.

The Keep Leading!® podcast is for people passionate about leadership. It is dedicated to leadership development and insights. Join your host Eddie Turner, The Leadership Excelerator® as he speaks with accomplished leaders and people of influence across the globe as they share their journey to leadership excellence. Listen as they share leadership strategies, techniques and insights. For more information visit eddieturnerllc.com or follow Eddie Turner on Twitter and Instagram at @eddieturnerjr. Like Eddie Turner LLC on Facebook. Connect with Eddie Turner on LinkedIn.